About Company

Here’s a detailed “About the Company” summary for El Pollo Loco Holdings, Inc. / El Pollo Loco, Inc. based on available sources:

About El Pollo Loco
Name: El Pollo Loco Holdings, Inc. (parent), operating as El Pollo Loco, Inc.
Ticker: LOCO (Nasdaq) Yahoo Finance+2PitchBook+2
Headquarters: Costa Mesa, California, United States Yahoo Finance+2PitchBook+2

Business Overview & Model
El Pollo Loco operates and franchises quick-service / limited-service restaurants specializing in Mexican-inspired, citrus-marinated fire-grilled chicken and complementary menu items (e.g. burritos, bowls, tacos, quesadillas). Wikipedia+3GlobalData+3Bloomberg+3
It functions under a mixed model: both corporate-owned and franchisee locations. Yahoo Finance+2stockrow.com+2
The company also licenses its brand in some international markets (e.g. the Philippines) though those operations may be separate or under local licensees. Tracxn+3Yahoo Finance+3Wikipedia+3
Geographic Footprint & Markets
Primarily operates in the Southwestern U.S.: states including California, Arizona, Nevada, Texas, Utah, Louisiana, and Colorado. Wikipedia+3Yahoo Finance+3PitchBook+3
In the Philippines, local franchisees run stores under the El Pollo Loco brand (though that chain is legally distinct). Wikipedia+2Wikipedia+2
The Mexico-based El Pollo Loco (El Pollo Loco, S.A. de C.V.) is a separate entity, not directly under the U.S. company’s control, though sharing the brand origin. Wikipedia+2Wikipedia+2
History & Evolution
The brand was founded by Juan Francisco “Pancho” Ochoa in Guasave, Sinaloa, Mexico in the mid-1970s. Discounted Cash Flow Templates+3Wikipedia+3Wikipedia+3
U.S. operations began in 1980 (Los Angeles) Wikipedia+2Wikipedia+2
Over time, ownership changed hands: At one point U.S. operations were acquired by Denny’s, and later by private equity firms, before going public in 2014. PitchBook+3Yahoo Finance+3Wikipedia+3
Since its IPO, the company has pursued both growth (new units) and brand refreshes (restaurant remodels, prototype designs). GlobalData+4Tracxn+4PitchBook+4
Scale & Financials
Employees: ~4,143 full-time (U.S. operations) as reported. GlobalData+3Yahoo Finance+3PitchBook+3
Revenue / Financials: The company generated ~US $396 million in revenue (recent) per Tracxn reporting. Tracxn
Cost Structure: Poultry is a major input and cost — the company manages risk via multiple suppliers and contract structures. PitchBook
Governance & Public Profile: The firm is publicly traded, with disclosure obligations. Yahoo Finance+2Wall Street Journal+2
Brand / Differentiation
The brand emphasizes healthier fast food positioning by centering on fire-grilled rather than fried chicken. Tracxn+4GlobalData+4stockrow.com+4
It uses a citrus-based marinade as a signature flavor differentiator. Discounted Cash Flow Templates+4GlobalData+4PitchBook+4
Recent initiatives include restaurant remodels, prototype designs, menu innovations, and expansion into new markets. GlobalData+4stockrow.com+4Tracxn+4

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